A simplified release strategy can accelerate innovation

source : https://business.adobe.com/blog/how-to/accelerating-innovation-through-simplified-release-strategy Maintaining an updated Adobe Commerce platform is essential to ensure that your ecommerce store is safe, reliable, and performant. An eCommerce store needs to be maintained just like a physical shop. Delaying upgrades to your digital storefront for too long can lead to...

Black Friday sales numbers: Data-driven decisions for 2022

source : https://business.adobe.com/blog/the-latest/black-friday-sales-numbers-making-data-driven-decisions-for-2022 The 2020 rollercoaster was a disappointment. Retailers had high hopes that the internet growth that they experienced during the pandemic would continue, even though in-person sales slowed down as the crisis ended. The pandemic isn’t over, consumers are still spending heavily, but supply...

Why content marketing is important

Content Marketing Is Important. Not only because it builds trust, generates leads and cultivates customer loyalty but also because it is the new norm from the consumer side. It helps to shape what customers want from brands that they interact with. It is more risky to ignore...

Kenneth Cole Closing its Outlet Stores

Kenneth Cole will close its outlet stores in the next six-months. Marc Schneider, CEO of Kenneth Cole, announced that the fashion retailer will close its 63 outlet stores and leave it with just two full-priced shops in the U.S. Total Retail Take: Kenneth Cole joins other fashion retailers...